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THE REVENUE MODELS OF THE FUTURE

70 percent of women who work part-time want to work more hours but are hindered by various factors. One obstacle is the lack of insight into what working more hours actually yields. Not only salary determines the money in your account, but also allowances, premiums and taxes.

The WerkUrenBerekenaar ("WorkHoursCalculator") is here to make things clear. Co-created with WOMEN Inc. the tool enables women to make informed choices when it comes to expanding their work hours. To stand out from the grey world of finance communication, we put women with a desire to work more hours in the spotlight, rather than figures and charts.

Agency: KesselsKramer
Concept with: Krista Rozema

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